High Performance LVPs 

Luxury Vinyl Plank—often called LVP—is quickly becoming one of the most popular flooring options in the industry. Known for its strength, durability, and affordability, it’s a great flooring choice for homes with children and pets. Luxury vinyl plank installation is safe for bathrooms, laundry rooms and basements, and is is resistant to water, scratches, and stain Aside from its functional benefits, LVP is designed to mimic the look and feel of natural wood floors.


Need help selecting the perfect LVP for your home? 

Our team of designers and associates are experts when it comes to Luxury Vinyl Plank flooring and are here to share their go-to LVP products. 


Most Realistic

For the most realistic hardwood look and highest performance LVP, look no further than COREtec. All COREtec products are made with unique style innovations—Embossed In Register technology, beveled edges, and integrated grout lines—that provide the most natural hardwood appearance. COREtec products also come with a lifetime residential warranty—ensuring endless waterproof, kidproof, and pet proof protection. 


Staff Pick: COREtec Pro Plus Enhanced Planks in Calypso Oak

Resilient, durable floors that can stand up to messy kids, rambunctious pets, and your favorite high heels—for a lifetime guaranteed.


Best Selling

When it comes to best luxury vinyl plank options, it’s hard to beat the high performance products from AxisCor. AxisCor offers three collections—PRIME, PRO, and TRIO—with ranging price points to meet the needs of any budget. These flooring options are also FloorScore certified. FloorScore is the most recognized indoor air quality certification standard for hard surface flooring materials!

  • Budget Friendly: AXIS PRIME available in 8 colors 
  • Most Functional: AXIS PRO available in 16 colors
  • Best Look & Feel: AXIS TRIO available in 6 color

Staff Pick: AXIS TRIO in Caramel

Nature-inspired looks that are waterproof, pet friendly, and durable.


Most Economical

Update your flooring without breaking the bank with RigidCORE waterproof luxury vinyl plank from Paramount Flooring. RigidCORE is available in a variety of collections and colors, allowing you to create the look you want at a price you can afford. RigidCORE is 100% waterproof, scratch and stain resistant and easy to maintain making this option both economical and practical.


Staff Pick: RigidCORE XL in Winterland

Great hardwood visuals with the durable performance of LVP


Want to meet with a flooring specialist to start designing with LVP? 

You can schedule an appointment in our showroom with one of our experts now to start off your home improvement process right!

Schedule a Showroom Appointment.


You can also schedule an in-home shopping experience to take the hassle and errand-running out of LVP shopping. An expert from our team will bring the showroom experience to your doorstep and take you through the selection and design process of your project—and even provide a quote on the spot!

Schedule a Shop At Home Appointment.


Looking for more than just flooring? 

We also offer remodeling services!  Our project management team is equipped to handle every step of the remodeling process, including budget, scheduling, delivery, and installation! Our general contractors have more than 20 years of experience in the construction industry and have worked on numerous Des Moines, Iowa home projects, including kitchen remodels, bathroom remodels, finished basements, and home additions. We offer free estimates and provide detailed home remodel costs so you can understand where and how your budget is being spent. To schedule an appointment with our general contractor, please email Andrew at andrew@shoproyalflooring.com.


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